AVT 311
Design Principle Assignment

Instructor: Shanshan Cui
Office: AB 2005
Email: scui1@gmu.edu

Design principles


Gestalt design principles:

Similarity
Continuation
Closure
Proximity
Figure and Ground
Alignment


Other principles:

Balance (Symmetry & Asymmetry) Repetition
Contrast (of Size, Color, shape)
Direction
Radiation
Gradation
Anomaly
Economy
Dominance
Emphasis


 

Online resources


Design and Composition
The Gestalt Principles


 


Assignment

1. Please select four design principles from the list and briefly explain their meanings in your own words.

2. Indentify two main design principles used in each of the following design samples (4 designs) and explain their applications.

Please send your answers as body text in an emai to me (not as an attachment to the email) by the end of the class. My email address: scui1@gmu.edu

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